Smirnoff White


Smirnoff White vodka

just whiter?

This is a review of Smirnoff White vodka from the US. I sampled it in Germany in 2015. It’s clear, 41.3% alcohol, owned by Diageo, and I found it better than the original.

This one is called Smirnoff White vodka, and it’s from the US. I picked it up in a duty-free shop somewhere in an airport, which is exactly where you’re supposed to find it. As far as I understand, Smirnoff White vodka is officially only available in duty-free shops.

where are you?

Oddly enough, I was unable to find any official product information for Smirnoff White vodka. There was no mention of it on the Smirnoff website or on the site of its owner, Diageo.

I did, however, find it for sale on the site of Vodkahaus, a German online retailer.

[online search from April 4th 2022]

It cost almost twice as much as I had paid in the airport.

freeze filtered

At first, when I was wandering around in the duty-free shop, I was a bit sceptical of Smirnoff White vodka. I had tried Smirnoff Red Label #21 before and thought it was okay but not great. So why would this stuff be any better?

In the end I figured I might as well give it a try. After all, it was supposed to be freeze-filtered (hence the name Smirnoff White vodka). Also, it was on sale.

Smirnoff White vodka is better than the original

Have you noticed the weird alcohol content of 41,3% in this? I don’t know what’s up with that, but the taste was astonishingly smooth. Smirnoff White vodka went down very gently, and it had an almost sweet note to it. The aftertaste was good, too. It just didn’t seem to be just as aromatic as I would have liked it to be. There was something cool about it. And by cool I mean cold.

I paid around 20€/700ml, so the price was pretty good, especially for something you would get at an airport. Another thing that I liked was the bottle design. It felt like a welcome break from all the frosted glass bottles that you would get in the luxury vodka market. Grey Goose, Snow Queen, and Belvedere come to mind.

Overall, this one was a surprisingly good vodka.